Directory

Adventure Magazine

NZ ADVENTURE MAGAZINE is a lifestyle adventure magazine that presents editorial, images and new products relating to our outdoor pursuits, both in New Zealand and overseas. Everything that is extreme, from big wave surfing to kayaking in the artic, fro ...

Cheapskates

Cheapskates has been around for ages… It was founded by Frank Edwards who opened New Zealand’s first store dedicated to skateboarding way back in 1978 in Khyber Pass in Auckland. His vision was to build and grow skateboarding in this country – ...

Dakine

Rob Kaplan began manufacturing the Da Kine Leash in Haiku, Maui , Hawaii in 1979. The DaKine surf leash is designed to withstand the rigorous Hawaiian conditions and opened up previously unsurfed breaks around the world. By 1980, professional windsur ...

Inline Skates

Mike Valley

Mike Vallely (AKA Mike V) is a cultural icon. He is a professional skateboarder, musician, TV personality (DRIVE on Fuel TV), stuntman and actor. He is a hero and a legend to fans young and old alike all over the world. Born and raised in Edison, New J ...

Neff Headwear

NEFF was started by Shaun Neff, in Southern California during the year 2002. Growing up in California surrounded by the skate, surf and snow culture and active in those sports he always had the dream to be apart of the business side of the industry. Origi ...

Planet Bike

Planet Bike is a small, friendly company, based in the action packed centre of the North Island - Rotorua! A cycle friendly town famous for it's geothermal activity from boiling mud pools to huge geysers. Rotorua h ...

Red Bull

Red Bulls numerous sponsored activities range from extreme sports like windsurfing, snowboarding, cliff-diving, surfing, Formula 1 racing, and break dancing to art shows, music, and video games. It also hosts events like the "Red Bull Flugtag" (German ...

Ryan Guettler

The rider most heavily favored to win X Games 11 who didn't, Ryan Guettler, by his own admission let the pressure get to him. He finished with a bronze medal in Dirt and failed to make the podium in Park. He did live up to expectations elsewhere though by ...

Ryan Nyquist

One of the best contest riders in BMX, Nyquist is always a podium contender. For years, it seemed as if he never crashed, winning almost everything he entered. Has continually pushed the progression of backflip and 360 variations and has pioneered new tri ...

Sims Snow

Tom Sims. Sims borrowed from skateboarding technology to create his own version of the snowboard. Sims snowboards came from an idea he had in shop class when to glued carpet to the top of a piece of wood and aluminum sheeting to the bottom of the bo ...

Vans

On March 16th, 1966, at street 704E Broadway, in Anaheim, California, Paul Van Doren and three partners opened up their first ever store and the Vans dream was born. The Van Doren Rubber Company was unique in that it manufactures shoes and sells them dir ...